Fitney App
Full flexibility — cancel anytime
US$ 17.90 /mo
- Unlimited students
- Workouts with videos
- Diets with macros
- Physical assessments
- Reusable templates
- Push notifications
- Financial management
- Email and WhatsApp support
White label for gyms
Your gym's training app, with your brand
Give your members training, nutrition, assessments and tracking in an app with your gym's name, logo and colors — published on the app stores, with no development team.
Your brand, on the stores
A professional app with your gym's identity
Your members download your gym's app on the App Store and Google Play — with your brand, not ours.
- Logo & colors
- Your gym name
- App Store & Google Play
- Branded push
No lock-in. Store publishing included.
How it works
From first contact to your app on the stores
No development team, no hassle — the tech is on us.
1
Talk to us
We show you how white label works and build your gym's proposal.
2
We brand the app
Your gym's logo, colors, name and icon, with the modules you use.
3
We publish to the stores
The app goes to the App Store and Google Play under your gym.
4
Your members download it
Training, nutrition and tracking with your brand — and you see it all in the dashboard.
Features
Everything your gym needs, with your brand
A ready training and tracking app — you look after members, the tech is on us.
App with your gym's brand
Your own logo, colors, name and icon. Published on the App Store and Google Play under your gym.
Logo & colorsApp Store + Google PlayOwn icon
Member retention
Training, check-ins, challenges and reminders keep members active and cut churn month after month.
Workout pushCheck-inChallenges
Multiple trainers and locations
Your team logs in with permissions: each trainer with their members, and the owner sees everything.
TeamPermissionsMulti-location
Training and assessment in the app
Workout prescription, assessments and progress charts — all in each member’s history.
PrescriptionAssessmentProgress
Nutrition and running too
Your nutritionists prescribe diets; running plans by pace and zones for members.
NutritionRunningMulti-professional
Management and billing
Plans, recurring billing and a business dashboard in one place, integrated with the app.
PlansRecurringDashboard
Are you a solo professional? See the Fitney white label.
Why your own app
A branded gym app changes the game
More retention
Members with an active app train more, engage more and cancel less.
Your brand in their pocket
Daily presence with your gym's identity, not a generic app.
An edge at sign-up
Few gyms offer their own app — it weighs on the member's decision.
Everything in one place
Training, assessment, plans and recurring billing integrated with the app.
Built for your kind of business
From a one-room studio to a multi-location chain.
Gyms and training centers Personal training studios CrossFit & functional boxes Run coaching Chains and franchises
Simple and transparent
One complete plan — no surprises, no locked features. Choose the billing period that works for you.
Your own app
Best value for your business
US$ 99.90 /mo
- All features
- Custom logo and colors
- Custom domain
- Automatic updates
- Android and iOS
- Email and WhatsApp support
Launch timeline depends on your backoffice setup (logo, colors, custom domain) and Apple/Google store approval.
Frequently asked questions
Does the app really carry my gym's brand?
Yes. The name, logo, colors and icon are your gym's, and the app is published on the App Store and Google Play under your gym — members don't see the Fitney brand.
Do I need a development team?
No. We generate and publish the app with your identity; you focus on your gym and members.
Can multiple trainers use it at the same time?
Yes. Each trainer logs in with their own permissions and sees their members, while the owner follows the whole operation. It also works for chains with multiple locations.
Can I prescribe training, nutrition and running?
Yes. The app covers training, nutrition, physical assessment and running (pace and zones), with several professionals serving the same member when needed.
How much does the branded gym app cost?
White label has a fixed monthly price, regardless of the number of members. See the plans on this page or talk to us to build your gym’s proposal.
How long does it take to publish to the stores?
We handle the whole publishing process on the App Store and Google Play. Timing depends on store approval, but it usually takes from a few days to a couple of weeks.
Can I migrate my current members?
Yes. You register your members or import from a spreadsheet, and they start using the app with your gym's brand.
Does it work on iPhone and Android?
Yes. The app is published for iOS (App Store) and Android (Google Play), and members can also access it in the browser.